More Sidekick LX Information

An official word has been sent from T-Mobile out to the retail stores. The email is below. In short, the Sidekick LX gets officially announced tomorrow, you don’t need to be a T-Mobile customer to get a Sidekick LX Reservation card, 5 stores will have in-store upgrades on October 17th.

Date: Tue, 25 Sep 2007 11:23:05 -0700
12920 SE 38th St.
Bellevue, WA 98006

Dear Store Managers,

In a couple of days your store will receive Sidekick LX Reservation Cards. The cards are part of a national promotion that begins on
Wednesday, September 26. The promotion supports the release of the Sidekick LX, which launches Wednesday, October 24.

This promotion is to help generate more traffic to your store and create excitement surrounding the release of the cool Sidekick LX.

Promotion Overview

· Your store will receive a specific number of Sidekick LX Reservation Cards (see pictures below). This number is based on the Sidekick LX handsets inventory your store will have at launch.

· Beginning Wednesday, September 26, through Wednesday, October 17, anyone, whether a current T-Mobile customer or not, can come into any T-Mobile Retail location and request a Reservation Card to ensure they can receive the new Sidekick LX at the time of launch.

· Reservation Cards should not be distributed to customers after Wednesday, October 17. This will allow Retail Replenishment to get the proper handset inventory levels to your store.

Retail Process for Receiving and Selling Sidekick LX Reservation Cards

Receiving Cards

· Cards have already started to ship from the Distribution Centers.

· The Sidekick LX Reservation Card, SKU SIDEKICKRSVP will need to be received into inventory following the normal Goods Receipts process (StreamLine > Sales > Retail Sales > Inventory).

· Information about the Sidekick LX Reservation Card promotion is confidential and may not be shared with customers before Wednesday, September 26.

· These cards may not be handed out to customer before Wednesday, September 26.

· Reservation Cards must not be transferred from one store to another store. Each store will only be shipped inventory for the amount of cards that were shipped to the store.

· Additional cards are not available for special order.

Requirements In Order for the Reservation Card to be Valid

· RSRs needs to fill in your store’s address on the blank area provided to ensure the customer returns the card to your store on
October 24.
· Customers must return to the original store they received their Reservation Card to purchase the Sidekick LX.
· The Reservation Card must be stapled to the original receipt that was given with the card.
· The card is only valid on October 24. Each card reserves one Sidekick LX, but does not guarantee a particular handset color.

Processing Cards in POS

· Each card that is given to a customer needs to be scanned out of POS.
· Do not capture a customer’s name in POS. Use the No Input button in POS.
· Scan the barcode located on the back of the Reservation Card.
· The price in POS will default to $.01.
· Perform a price override to $.01 using the price override code of in-store rebate.
· Tender the transaction.
· Print out two copies of the receipt. Keep one copy for your store’s nightly paperwork.
· Staple the Reservation Card to the customer’s receipt.
· Remind the customer that they must return to your store to pick up their reserved Sidekick LX.
· Do not attempt to order more Reservation Cards once you sell out of them. Do not transfer extra cards from store to another.

If POS is down, process the transaction manually following the Downtime Procedures which can be found on the Retail Sales Homepage in StreamLine.

Day of Sidekick LX Launch

· During store business hours on October 24, the customer will bring this card back to the Retail location where they received it, and the store will have a new Sidekick LX waiting for them to purchase.
· Stores are responsible for putting aside one Sidekick LX for each card handed out.
· Beginning October 25, any Sidekicks set aside that have not been purchased can be sold to any customer. The Sidekick LX Reservation Card is no longer valid after October 24.
· When the customer returns to the store on October 24 with their Reservation Card, do not return the card in POS. Simply collect the card from the customer, so we can track how many cards were redeemed.
· During store closing on October 24, please count all redeemed cards and report back to your Market Manager.

Key Dates

· September 26 – Sidekick LX is announced to the public, and customers can begin requesting Reservation Cards at all T-Mobile
Retail stores
· October 17 – Last day to give out Reservation Cards
· October 24 – Sidekick LX becomes available to any customer and Reservation Cards can be redeemed
· October 25 – Any unclaimed Sidekick LX handsets set aside for promotion can now be sold to any customer

Note: Five T-Mobile Retail Stores will have in-store upgrades for current T-Mobile customers on Wednesday, October 17. If your store is in one of these markets and a T-Mobile customer comes into your store looking for a Sidekick LX Reservation Card, first recommend that they go to one of the following locations on October 17:

· Atlanta (#5725 Buckhead)
· Chicago (#8428 State & Monroe)
· Los Angeles (#7393 Santa Monica)
· Miami (#6844 Kendall Corners)
· New York (#8882 Times Square)

This is the final communication piece for this promotion. Some of the directions in this piece may contradict thedirections that will arrive to your stores in the packages of Sidekick LX Reservation Cards. Please
abide by these directions.

If you have any questions, please e-mail [email removed by hiptop3.com].

Sincerely,

The Retail Event Marketing Team

28 Responses to “More Sidekick LX Information”

  1. Germanopher Says:

    So, there is only ONE thing I want to know, Sidekick LX will be available to order on the internet on the 24th, right? Or even before?

  2. robswaff33 Says:

    what does the in-store upgrade mean?!??!?! i live in atlanta and i was told to take my reservation card to the buckhead location on the list above.

  3. kur5e Says:

    WELL I ALREADY GOT MY RESERVE CARD YESTERDAY THE 24TH AND TMOBILE SHOULDVE GAVE IT TO ME THE 26TH DOES THAT MATTER? OH WELL THEY FILLED IT OUT AND PUT MY FIRST AND LAST NAME DOWN AND PUT HOLD SIDEKICK LX SO I GOT THE RESERVE CARD ALREADY AND I CANT WAIT TO GET IT ON THE 24TH!!!

  4. kur5e Says:

    well i didnt get a stapled reciept on my reserve lx card is that gonna be a problem?

  5. dyingforsidekick4 Says:

    There is one thing i don’t understand. I live in Chicago and i can get to the Chicago location listed above… but what i dot get is they will start selling the sidekick lx starting the 26th? i don’t understand what the in-store upgrades mean?

    PLEASE HELP

  6. dyingforsidekick4 Says:

    oops i mean the 17th, not the 26th

  7. robswaff33 Says:

    i just called tmobile and i was told that the in-store upgrade means that we can PURCHASE the phone at one of the 5 listed locations on the 17th!!!!!!

  8. ELIZABETH8778 Says:

    Hmm.. question. I have a Sidekick 3 and I’m under a 2 year contract.It’s going to be a year in December 07. Can I upgrade to a Sidekick LX as soon as it comes out?

  9. hamilton Says:

    I hope this fone comes out in australia

  10. deadbolt13 Says:

    did you guys have to pay for the reservation cards up front or will you pay for the phone on the release date

  11. thatsoup Says:

    does anyone remember how long before the SK3 was released to the public that it was on the Tmobile website for current customers?

  12. kur5e Says:

    deadbolt13 on September 25, 2007 at 4:31 pm said:

    did you guys have to pay for the reservation cards up front or will you pay for the phone on the release date

    nope dont have to pay anything they are free…i got mine yesterday cant wait till it comes out cause i got one waiting for me

  13. hamilton Says:

    Does any 1 kno if there gonna b in australia?

  14. Jdiddy701 Says:

    when u get the vip cards, what do they make u fill out? do you have to have tmobile??

  15. thizzrdie Says:

    Since the LX is being announced to the public 2day. Those that mean they will release the features and tell us what the sidekick lx is before we go reserving it? Don’t yall want 2 know what yall are getting?

  16. lala Says:

    Well now we knw the features both have the same features but the sk lx got a lil more i knw imma get me the sk lx

  17. hamilton Says:

    U kno the features? Wat r they?

  18. thizzrdie Says:

    I finally Found the OFFICAL features at http://www.boygeniusreport.com. I still want to know if there is a better lens on the camera.

  19. hamilton Says:

    There wasn’t relli any new features

  20. dondatta89 Says:

    Ima go pik mine up ina few mins…the local store opens @ 10 so ima probably b da 1st dere….are we able to reserve more den one lx….cuz I wanna pik up a 2nd card for my gf so she doesn’t have to wrry bout dem runnin out of cards.

  21. dondatta89 Says:

    I jus picked mine up.They didnt tell me anything about the price.Wats da deal wit the upgrade im still confused bout that

  22. dohspc Says:

    I got a card but she said I didnt need the receipt. this goes against what is on the instructions. she did ring it up with my mobile number and put the info on the card. I was the first one. Do I need to get a receipt?

  23. dohspc Says:

    I called back up there she said their instructions say to not give a reciept. Sounds like typical t-mobile.

  24. thizzrdie Says:

    I very serioulsly doubt that they will run out of the sidekick lx are even get close to the SK3 sell numbers .

  25. dondatta89 Says:

    O well as long as I get one I’m happy…

  26. kur5e Says:

    YEA SAME HERE I DIDNT GET A RECIEPT FROM TMOBILE OR ANYTHING SHE JUST FILLED OUT THE CARD FOR ME AND WROTE DOWN MY FIRST AND LAST NAME AND WROTE HOLD SIDEKICK LX ON A PIECE OF PAPER? IM LIKE WTF WELL I HOPE I GET IT CAUSE I GOT THE RESERVE CARD FILLED OUT AND SAYS IM GUARANTEED ONE TO BE THERE FOR ME IDC IF ITS BROWN OR BLUE CAUSE THE BLUE LOOKS LIKE A ***** TOY AT LEAST THE BROWN LOOKS STYLISH AND I HATE BLUE!!!

  27. hamilton Says:

    Will the lx blue be darker? Coz just on the pictures that were on ebay of it looked black and shiny, witch is very diffrent from the pictures we are seeing now of it. And even the name, it is midnight blue so you would think it would be a dark blue.

  28. pat Says:

    hey yalzzzzzzzz wat iz up with de poppin nd de hi fivin nd otha stuffffffff?



Subscribe to our RSS feed or Twitter for up to the minute news, or subscribe to our daily email feed to get Hiptop3.com in your inbox!

Get Hiptop3.com in your email: