PCWorld has an article on Microsoft’s CEO, Steve Ballmer, and his attitude towards the Sidekick disaster. He was quoted as saying:
“It is something we are going to have to address and explain to customers our method and process and quality approach and what went wrong in that case and how we are making sure that it does not happen again”
“It is not clear there was data loss,” he said. “Initially we thought there was. We are working hard to get all the users’s data back in the Sidekick case. I think we believe we will get all user data back at this juncture.”
So rest assured, even the CEO of Microsoft is noticing this mess-up.